You’ve heard of halal meat, but what about halal paintbrushes, halal perfume or halal holiday resorts? Navid Akhtar investigates the astonishing global rise of products and services specifically targeting Muslim consumers – who are predicted to make up 30% of the world’s population by 2025. (1 x 37′)
First broadcast August 2012 BBC Radio 4
Contributors include: Shelina Jan Mohammed, Abdalhamid Evans, Dr Mah Hussein-Gambles, Daud Vicary, Peter Gould, Dr Karim Douglas Crow, Fazal Bahardeen and Jumatuun Azmi.
Producer Mukti Jain Campion
Radio Choice: The Guardian Guide , The Sunday Telegraph, The Mail on Sunday, The Independent, The Daily Mail, The Times, The Daily Express, The Daily Telegraph
Radio 4 Pick of the Week