Move Over Wodehouse

India’s English-speaking middle class is expanding fast and expected to reach 500 million by 2025. It represents a dream market for publishers and one that is set to become the biggest in the world. So what books are Indians reading? How are the perennial classics such as Agatha Christie and P.G. Wodehouse faring against the emerging Indian authors? And what does it take to become a bestseller in India? Mukti Jain Campion reports from the 2012 Jaipur Literature Festival and from Trivandrum in Kerala, India’s most literate state. (1 x 28′)

Hearing ear

 

The programme was full of humour, interest and symbolic import – D J Taylor, The Tablet

 

First broadcast   May 2012 BBC Radio 4

Contributors include: best-selling authors Jeffrey Archer, Chetan Bhagat, William Dalrymple, Jaishree Misra and Tarun Tejpal.

Producer Mukti Jain Campion

Radio Choice: The Sunday Times

Radio 4 Pick of the Week

The secret to writing a bestseller in India

Read DJ Taylor’s Tablet Review

 

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